Branding

Logo & Branding

Branding is absolutely critical to a business because of the overall impact it makes on your company. Branding can change how people perceive your brand, it can drive new business and increase brand awareness. It’s essentially the face
of the company.

Why is branding important?

Creates Recognition
Increases Business Value
Employee Pride and Satisfaction
Trust within your marketplace
Supports Marketing
Stand out from the competition
Consistent customer experience

Our Design Process

You call it logo design, We call it branding

The Brief

We begin with your Mission statement and Values creating a Mood board outlining your company’s vision.

The Research

We now think about your Brand guidelines which encompass your ethos and what your business wants to represent.

The Ideation

We’ll create several Logo mock-ups, thinking about you as a brand and how you want to be perceived.

The Production

Always in conjunction with you we will think about Fonts, Colours, Typography.

Additional Assets

Additional Assets such as business cards, leaflets and website design can all be handled by us.

Final Delivery

You will upon approval receive all Digital and pdf files, including vector images, created by us.

Our Portfolio

It is not just the physical features that create a brand but also the feelings that consumers develop towards the company or its product. This combination of physical and emotional cues is triggered when exposed to the name, the logo, the visual identity, or even the message communicated.

A product can be easily copied by other players in a market, but a brand will always be unique.

A brand is a person’s gut feeling about a specific product or company. Each person creates his or her own version of it, and some brands increase or decrease in popularity because of how consumers feel about them.